Business West exists to champion, connect, and strengthen West Auckland businesses.
We believe local businesses are the backbone of strong communities, but too often they are time-poor, under-represented, and navigating change alone. Our role is to remove friction, amplify visibility, and create meaningful opportunities for businesses to grow, together.





Mission and Vision
The Mission of our Association is to stimulate economic prosperity in West Auckland, to encourage the business community and commercial property owners in supporting each other, our Youth, and our people to grow and to achieve.
Business West’s vision and objectives are – a prosperous local economy, supported by strong alliances and engagement between thriving local businesses that add value. To promote a ‘one voice’ belief, an access point to an established business precinct, and to advance a meaningful pathway for cooperation and collaboration within OUR WEST.
For those businesses within Business West’s Business Improvement District (BID), membership is included as part of your annual targeted rates. To register your business with us, please complete our become a member registration form so you can start enjoying the benefits of being a part of Business West immediately.
We are here to make membership matter.
That means moving beyond being a traditional business association, and becoming a practical platform of opportunity. One that brings people, stories, events, tools, and connections into a single, professional ecosystem that works for modern business owners.
Our purpose is simple:
A stronger collective voice
We bring West Auckland businesses together to advocate, represent local interests, and ensure the West has a clear, credible voice with councils, stakeholders, and the wider community.
Visibility and connection
We actively showcase our members through events, storytelling, and digital platforms — helping businesses be discovered by customers, collaborators, and other local businesses. This is about being seen, not just being listed.
Practical value that matters
Membership is designed for time-poor business owners. From events and insights to tools, resources, and opportunities, everything we offer is focused on delivering real, usable value. No fluff. Just support that helps businesses move forward.
The team
Our expert team combines innovative techniques with tailored solutions to bring exceptional value to each project we handle
Our Board
Business leaders who bring experience, oversight, and local insight to support the long-term success of West Auckland businesses.
Our History
2008
For those businesses within Business West’s Business Improvement District (BID), membership is included as part of your annual targeted rates. To register your business with us, please complete our membership registration form so you can start enjoying the benefits of being a part of Business West immediately.
In December 2015, the CPBA was reinvigorated, and an energised board was established. This board was formed from various business sectors, again voluntary, and with a renewed drive to ‘get things done’.
2015
2017
The Central Park and Henderson-Lincoln Metro Business Associations were merged in 2017 following special general meetings for each association.
In 2020, CPHBA achieved the Business Improvement District (BID) programme. A BID programme is a local economic development initiative run by a business association in partnership with Auckland Council. A BID is a specified commercial area – town centre, industrial area, or a combination – designated for a targeted rate, with boundaries agreed by the local board and business association.
2020
2024











